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by stacya

Learn to get top rankings in search engines

The tutorial is all about getting your site listed on top in Search Engines i.e Search Engine Optimization. First thing you need to do is find the keywords you want to optimize for.
There is great tool by Overture

But I would suggest using this free tool called GoodKeywords (/http://www.goodkeywords.com/products/gkw/)

This one does the same job as Overture does but it also supports other Search Engines (Lycos and Teoma etc..)

For example if you want to optimize for the keyword “tech news”, just search for the keyword in any of the tools specified above… It would show you keywords related to that and not of the searches..

Pick the keywords which are related to your site.
For example when you search for “Tech News” you’ll see the following results:

Count Search Term
11770 tech news
351 itt news tech
191 high tech news
60 news tech texas
49 computer tech news
42 bio news tech
34 in itt news tech
30 news tech virginia
29 asia news tech
25 hi tech news
25 sci tech news

Now see what other terms are related to your keyword technology news
Do couple of searches like that and note down around 15-20 keywords.
Then, keep the keywords which are searched most on the top.
Now you need Title Tag for the page.

Title tag should include top 3 keywords, like for “tech news” it can be like :

“Latest Tech News, Information Technology News and Other computer raleted news here.”

Remember that characters should not be more than 95 and should not have more than 3 “,” commas – some search engines might cosider more than 3 commas as spam

Now move on to Meta Tags

You need following Meta Tags in web page

<META http-equiv=”Content-Type” content=”text/html; charset=iso-8859-1″>
<META name=”keywords” content=”keyword1,keyword2,keyword3″>
<META name=”description” content=”brief description about the site”>
<META name=”robots” Content=”Index,Follow”>

No need to have other meta tags like abstract, re-visit and all, most people dont read it.

Now…

<META http-equiv=”Content-Type” content=”text/html; charset=iso-8859-1″>

This tag is tells content type is html and character set used it iso-8859-1 there are other character sets also but this is the one mosty used..

<META name=”keywords” content=”keyword1,keyword2,keyword3″>

This one should have all your keywords inside starting from keyword with most counts…

keyword tag for our example would be something like :

<META name=”keywords” content=”tech news,technology news, computer technology news,information technology,software news”>

Remember to put around 15-20 keywords max not more than that. Dont repeat keywords or dont put keywords like, “tech news”, “info tech news”, “latest tech news” and so on…

<META name=”description” content=”brief description about the site”>

Provide short decription about your site and include all the keywords mentioned in the title tag.

Decription tag should be:

<META name=”description” content=”One Stop for Latest Tech News, Information Technology News, Computer Related and Software news.”>

It can be upto 255 characters and avoid using more than 3 “,” commas

<META name=”robots” Content=”Index,Follow”>

This is used for search robots..following explanation will help you :

index,follow = index the page as well as follow the links
noindex,follow = dont index the page but follow the links
index,nofollow = index the page but dont follow the links
noindex,nofollow = dont index page, dont follow the links
all = same as index,follow
none = same as noindex,nofollow

Now move on to body part of the page

Include all top 3 keywords here,
I would suggest to break the keyword and use it…

For example

YourSiteName.com one stop for all kind of Latest Tech News and Computer Related information and reviews……………..

Include main keywords in <h#> tags <h1><h2> etc..
and start with <h1> and then move to <h2> <h3> etc..

<h1> tag will be too big but CSS can help you there, define small font size in css for H1,H2,… tags

When done with page copy, then you need to provide title and alt tags for images and links.

Use some keywords in the tags but dont add all the keywords and if not neccessary then dont use keywords in it, basically it should explain what is image all about.

Remember to add Top keyword atleast 4 times in the body and other 2 keywords thrice and twice respectively.

Now move on to Footer Part
Try to include top keywords here and see the effect, use site keywords as links i.e.

<a rel=”nofollow” onclick=”javascript:_gaq.push(['_trackPageview', '/outgoing/article_exit_link']);” href=”news.php”>Tech News</a> <a rel=”nofollow” onclick=”javascript:_gaq.push(['_trackPageview', '/outgoing/article_exit_link']);” href=”software-news.php”>Software News</a> etc..

Now finally, you need to read some more stuff..may be you can all it as bottom lines…

Site Map – This is page where you need to put all the links present in your site, this is will help Search Engines to find the links easily and also provide link for site map in footer, as search engines start scanning the page from bottom.

Robots.txt – This file contains address of directories which should not be scanned by search engines.. more info can be found here : /http://www.robotstxt.org/wc/exclusion.html search engines line google, yahoo ask for robots.txt file.

Valid HTML – Your code should have valid html and doc type, Its kind of diffucult to follow all the standards but you can atleast open and close all the tags properly, you can check your page’s html online here : /http://validator.w3.org/ or you can use this free software called HTML Tidy : /http://tidy.sourceforge.net/

All done now, you just need to check your site with this script, its called SEO Doctor : /http://www.instantposition.com/seo_doctor.cfm

It’ll show you the report of your site with solution.

Now, correct the errors and start submitting the site :

Start with google : /http://google.com/addurl.html
then yahoo : /http://submit.search.yahoo.com/free/request
then move to altavista,alltheweb and other search engies..

Also submit your site to direcories like /http://dmoz.org , /http://jayde.com etc…
Dmoz is must, as google, yahoo and may more search engines uses same directory

And remember, dont try to SPAM with keywords in these directories, dmoz is handled by Human Editors

Submitted the sites, but still i cant see you site on top?

Wait for sometime may be a month or so but keep an eye on your search term, use /http://GoogleAlert.com – this will show whenever google updates for your keywords, it will mail you the new results.

And also check whether your site is listed on google..
use this tool called Google Monitor, it can be downloaded for free from : /http://www.cleverstat.com/google-monitor.htm

Related Technology News Articles

The environmentally friendly tag has been banded around as a marketing gimmick in the motor industry for years however it seems that now there are some major companies that are really investing in the technology. I doubt whether it is time for the oil executives to start sweating however there are is some good eco news and this article gives an overview of the latest environmentally friendly developments to hit the motor trade.

One of the biggest companies in the world is General Motors and uses the UK branding of Vauxhall Motors. There has been a campaign in the United States by a neurotic neurologist to rally up support for the latest GM model of electric car. The Chevrolet Volt was initial unveiled as a concept car however the website set up by the number one Volt fan has drawn in 33,341 signatures claiming they would purchase the car.

With everything in eco news it is all about feasibility. GM will not mass produce the car unless they can guarantee a return on it. The price tag GM is requesting is 40,000 dollars however on the website the prospective buyers have listed a maximum price they would expect pay at 31,261 dollars. With the GM price tag and assuming that all the prospective buyers actually buy GM would accumulate 1,336,440,000 dollars however there is no mention of how much the car would take to build and market.

There was a meeting between GM execs and the Volt car fans earlier in 2008 to discuss the issues and the car is suspected to arrive in 2010. Another major company that has been given the eco makeover is Range Rover. It must be made clear however that this is not done by the manufacturer who seem to be content churning out gas-guzzling Chelsea tractors, but by another company called Liberty Electric Cars.

They work on a build to order basis and are completely sold out until 2009. They have two different models which are priced 125,000GBP and 95,000GBP accordingly which come with all the trimmings including one years free electricity. This is a price tag that would usually appear on the balance of a mortgage, certainly not the price tag of a car but as with many innovative technologies is it is a success then it might well get picked up in more affordable formats.

Most manufacturers seem to be more interested in unveiling the next electric supercar which can achieve the most eco-friendly 0-60 acceleration record. Someday when they are finish flexing their design power then maybe the technology will leak through into the mass market in more cost effective models such as the NICE Megacity electric car which has a price tag of 10,000GBP however can only achieve 40mph.

Learn article marketing and persuasive article writing if you are beginner. Remember that you should be professional in this field, if you want to get professional results like many other internet marketing gurus. Article marketing is the soul of online marketing. So for maximum article profit, first of all you should learn how to create attractive article titles. Read on below to find out professional tips from an article marketing expert.  

How to Create Attractive Article Titles for Maximum Article Profit? 

Article marketing for newbies starts with writing attractive article titles. Why is it so important? Because if the title is not intriguing a reader will most likely pass away your article and this will be a waste of your time and efforts.  

So Here Are 2 Important Tips On How to Create Attractive Article Titles for Maximum Article Profit: 

1.     Share Your Own Experience.   

There are various types of interesting titles that would catch a reader’s attention. One of them is sharing your experience in the very title. For example: 

Discover my 3 proven methods I apply for Maximum Traffic.   

2.     Show Concrete Figures.  

This second format of writing attractive article titles also works. I know it from my own experience. Just promise the solution to the consumer’s problem and show concrete figure or fact in the title. For example: 

Do You Know How You Can Naturally Get Rid Of Acne Within 15 Days?  

Conclusion: 

Learn Article Marketing for Newbies from all aspects to become an expert in this field. This art really starts with learning how to write attractive article titles. This way, soon you will get maximum article profit.